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Forrester’s 2027 B2B Go-To-Market Predictions: AI Agents Will Influence 75% of B2B Purchase Decisions

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According to Forrester’s B2B go-to-market predictions, business buyers will increasingly deploy AI agents to handle tasks across the buying process....

  • PublishedOctober 21, 2026 · 4:30 AM
  • LocationCAMBRIDGE, Mass.
  • IndustryCommunications
  • LanguageEN

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