Company news, research breakthroughs, and major announcements across industries.

Home/Communications

Communications

Forrester’s 2027 B2C Marketing, CX, And Digital Predictions: Rising AI Costs Will Force B2C Leaders To Scale Back A Third Of AI Initiatives

Forrester_black_RGB_narrow_%285%29.jpg
Forrester_black_RGB_narrow_%285%29.jpg

According to Forrester’s 2027 B2C marketing predictions, rising AI costs will force leaders to scale back a third of AI initiatives....

  • PublishedOctober 21, 2026 · 4:30 AM
  • LocationCAMBRIDGE, Mass.
  • IndustryCommunications
  • LanguageEN

Published by Business Wire. Read the original announcement for the full release.

Read the full announcement →

Latest from leading organizations

Explore recent announcements by organization